Founder and Director - The Ignite Enterprise

Consultant – Laqshya Media Group

An event management industry veteran with over 25 years of work ex, Mr. Shaju Ignatius started his entrepreneurship venture Ignite Infotainment Pvt. Ltd., for the entertainment content and experiential marketing about a decade back. His business interests include Event IP’s, special projects management and collaborations in the domains of Entertainment & Live Events.

Mr. Ignatius has been part of varied organizations from the Media & Entertainment field. Some among them are Wizcraft International, 360 Degrees -The Times Group, Percept, Sahara Media & Entertainment, Viiking Ventures, etc. Was part of the initial team in institutionalizing the Events Industry, and setting up large scale productions both in India, and globally from India. A few key projects were the Michael Jackson History Concert, the Zee Millennium Celebrations, the annual Filmfare Awards, Femina Miss India, the Zee Cine Awards, IIFA Awards, etc. Global events include the Bollywood Awards in New York, the Showman TV Show with SRK- at the London Wembley Arena, Music Concerts in Dubai, the mega Mauritius Independence Day celebrations, the Sangeet Awards at London’s Royal Albert Hall, Sahara Film Festival across the US and UK, amongst others.

In the Sporting Events and Sports management domain, Shaju was the Ceremonies Consultant Producer with the Commonwealth Games New Delhi 2010, has been associated with Sahara Pune Warriors for IPL, North East United FC for ISL, collaborated with champion golfer Shiv Kapur for the Golf Premier League, management advisory for the association of Sahara Force India team for F1, produced the various Live Events of Hero Sports Awards, Ceat Cricket Rating Honors, Sahara Sports Awards, amongst others.

With his varied experience in Special Events & business management, strategy & brand marketing, at The Ignite Enterprise he prospectively explores the Events IP space for fruitful collaborations & partnerships. Some interesting projects done in the last few years include EVC the Music Fest, Golf Premier League, Broadway Delights – Cirque on Ice at Aamby Valley, Festival of Education Jaipur, GetActive Experiential Projects with India’s premier Marathon Events for Procam, The Mumbai Shopping Festival, DOT Fest & Ekamra Utsav in Bhubaneshwar, amongst many others. And recently the mega Sonu Nigam Concerts with Laqshya Media Group.
In the Films and TV content path, he has co-produced a couple of mainstream Hindi Feature Films, as well as been associated with marketing a few other productions. Previously in the television space, he has been part of the producing team for multiple non-Fiction shows and various live broadcast events.
Overall, his endeavor is to create innovative experiential & engaging content, and continue to set up Entertainment Projects for a Global platform.