Chief Marketing & Strategy Officer

IDBI Federal Life Insurance Co. Ltd.

Karthik steers the high-intensity marketing & brand building strategy of the company and is also responsible for the organisational strategy and product development functions. A go-getter, he remarkably handles the multiple leadership roles currently assigned to him.


Karthik has gained over 20 years of extensive experience from working in diverse sectors like agri-finance, auto finance and life insurance. His professional past reflects names of prominent organisations like Ford Credit Kotak Mahindra Limited, ICICI Prudential Life Insurance, ABN Amro Bank and Reliance Life Insurance. His impressive journey in IDBI Federal started with him setting up and successfully driving the Bancassurance business for the company.


Karthik is a fitness enthusiast and is a regular at marathons. He has participated in all marathon formats – half, full and ultra. Running is his forte, be it business or marathons and he is often seen encouraging his team for both.


Karthik is a post graduate in Business Management from University of Poona