Ankita Srivastava


Nat Habit

18 Years of strategic marketing management across Beauty/ Personal Care, Men’s Grooming and Luxury/ Lifestyle, Consumer Durable and Patient Access (Pharmaceuticals). Navigated iconic brands successfully in different stages of category/ brand life cycle. Led business and commercial responsibilities, delivering growth on complex portfolios in extremely competitive market scenarios. Expertise in new category entries and brand restage, driving complete innovation funnel for successful portfolio expansion. Currently leading brand and marketing organisation transformation for Hari Krishna Group (world’s third largest diamantaire, supplier to marquee global and national jewellery brands) (KISNA and RARE).