Vice President – Customer Marketing
A Marketing Professional with close to 18 years of work experience across the marketing functions of – Customer Marketing, Brand Marketing, Product Management and Marketing Communications. Of these 18 years, I have spent 14 years in the alco-bev industry. I started my career with Bharti Airtel Limited across the functions of Product Marketing & Marketing Communications. I started y alco-bev journey with Pernod Ricard India where I’ve handled 3 profiles in a span of 7+ years. I’ve managed Luxury Brands portfolio and Premium Scotches portfolio within Brand Marketing as well as Customer marketing for their International brands vertical. Post Pernod Ricard I dived into a venture of my own into whisky education, experience & marketing strategy called Liquid Sunshine Marketing LLP. I swung back into the corporate world couple of years later and I now work for Diageo India as their Customer Marketing Head. Diageo is the world’s largest alco-bev company.
Hobbies: Dramatics, travelling & I’m a certified whisky taster