Anant K Srivastava

Founder

Offline Guys Entertainment & iLove Entertainment IP

An entrepreneurial, creative leader with extensive cross-functional experience in the Music, Talent Management, Events and Entertainment industry across locations.
Passionate about the music, artist and content industry, I bring to the table a diverse network of relationships across the entertainment industry, proficiency in spotting business opportunities, developing them into profitable propositions and onboarding stakeholders, and prowess in end-to-end integrated marketing & communications strategy.
Identified, Signed and developed talents like Akasa, The Yellow Diary.
Developed and marketed raw talents like Divine and Arjun Kanungo to most sought-after artists by brands and live events industry.
Signed established artists like Sachin-Jigar to the company.
Booked, planned, marketed & executed India tour of International Artist Rema (Calm Down fame) Responsible for the entire programming of artists performance wherein talents like Nora Fatehi, Divine, Edward Maya performed.
Planned, booked and executed a world tour with talents like Ankit Tiwari, Badshah, Shilpa Rao.
Closed sponsorship of over ₹ 8 crores within first 5 months of joining Percept.
Did bookings for over 500 events in 3 years for the entire roster of Sony Music.
Did various monetary and alliance deals with major brands like MTV beats, close up, Ibis hotels, Inoxetc Sold first self-conceptualized festival to Kingfisher beer at the age of 21.